Cookie & Cookie Privacy Policy

Cookie & Privacy Policy Purpose of this Privacy Policy The purpose of this Privacy Policy is to determine the terms and conditions regarding the use of personal data shared by users/members/visitors of the platform (“Data Subject”) during the operation of the website www.bionellpetfood.com operated by YÜCEL EVCİL HAYVAN MAMALARI VE YEM ÜRÜNLERİ PAZARLAMA SANAYİ TİCARET ANONİM ŞİRKETİ (“Company”), as well as its mobile application (collectively referred to as the “Platform”), or personal data generated during the Data Subject’s use of the Platform. The Data Subject declares that they have been informed regarding the processing of their personal data under this Privacy Policy and consent to the use of their personal data as described herein. What Data is Processed? The following personal data categories are processed by the Company under the Law on the Protection of Personal Data No. 6698: Customer Information Device Information Behavioural Data Demographic Information Marketing Information Behavioral Advertising Data Data that has been irreversibly anonymized in accordance with Articles 3 and 7 of the Law will no longer be considered personal data and may be processed without being subject to this Policy. Purposes of Data Processing The Company may process personal data for the following purposes: Personalizing products and services according to user preferences and needs Direct and indirect marketing activities Sharing with Company representatives, business partners, and service providers In accordance with Articles 5 and 8 of the Law, personal data may be processed and shared without explicit consent when legal exceptions apply, including: Explicitly provided by law Protection of life or physical integrity in cases where consent cannot be obtained Necessary for contract formation or performance Legal obligation of the Company Data made public by the data subject Necessary for establishment, exercise, or protection of legal rights Legitimate interests of the Company, provided it does not harm fundamental rights and freedoms Who Can Access the Data? Personal data may be shared with: Service providers used by the Company Business partners and suppliers Legally authorized public institutions and organizations Data may also be shared with external service providers such as SMS providers, hosting services, law firms, research companies, call centers, etc. The Data Subject agrees that their data may be stored on servers located anywhere in the world by such third parties. Rights Regarding Access and Correction Under Article 11 of the Law, Data Subjects have the right to: Learn whether their personal data is processed Request information if processed Learn the purpose of processing Know third parties to whom data is transferred Request correction of incomplete/incorrect data Request deletion or destruction of data when processing reasons cease Object to automated decision-making results Request compensation for damages due to unlawful processing Requests will be evaluated and concluded within 30 days. Data Retention Period Personal data will be stored for as long as necessary for the purposes of processing. In case of disputes, data may be retained for the statute of limitations period for legal defense purposes. Data Security Measures The Company undertakes to: Prevent unlawful processing of personal data Prevent unauthorized access Ensure data security through appropriate technical and administrative measures The Company will not disclose or use personal data outside of its intended purpose. If links to third-party applications are provided, the Company is not responsible for their privacy policies or content. Cookies Cookies are used on the Platform to improve user experience and functionality. If desired, users can delete or block cookies via browser settings, but this may affect Platform functionality. What are Cookies and Why Are They Used? Cookies are small text files stored on your device via browsers when you visit websites. For more information: www.aboutcookies.org www.allaboutcookies.org Cookies are used for: Improving website functionality and performance Enhancing and personalizing user experience Ensuring legal and commercial security Direct and indirect marketing activities Changes to the Privacy Policy The Company may modify this Privacy Policy at any time. The updated version becomes effective once it is made available to the Data Subject by any means.